starbucks investigated (loyalty)

Loyalty Case Study: My Starbucks Rewards

Starbucks has been credited with revolutionizing the coffee industry. They took something that had been done the same way for decades and turned it upside down. They have been doing things differently ever since, including customer loyalty. My Starbucks Rewards…

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Holiday offer for magento loyalty extension

The Best Magento Loyalty Extension Just Got Sweeter

Have you been considering adding a loyalty extension to your Magento store? We know you have been busy with the hustle and bustle of the holiday season but now is the time to start your loyalty program. Starting your program...
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The best ecommerce loyalty programs

The Best eCommerce Loyalty Programs

Over the last couple months I have been releasing loyalty program examples in different industries. The one comment I keep getting from you (the readers) is to create a larger list of the best ecommerce loyalty programs. So, here it...
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feature for kinderbuch post (1)

How Kinderbuch and H2Online Marketing Saw Amazing Growth In Customer Reviews

  Kinderbuch is a German based retailer that provides children’s products. The site focuses on material for children ages 1 – 12. Their products include books, CDs, DVDs, and audio books. is commited to quality products at a fair…

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ecommerce lessons from Disney World

5 eCommerce Lessons We Can Learn From Disney World

If there are two things I am passionate about they are business and Disney, a lot of people even call me a Disnerd! I am always finding a way to blend the two areas together and no where combines the…

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subscription box feature

3 Reward Program Examples for Subscription Boxes

Subscription based companies have taken the world by storm. It seems that there is a subscription based box or crate for every industry and every interest. In fact, there are over 400 subscription box startups on the investor marketplace, AngelList. With…

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loyalty case study: jetblue

Loyalty Case Study: jetBlue’s True Blue Rewards

The first frequent flyer program was launched in 1981, and started what would quickly become an arms race for the best airline rewards program or “frequent flier program” in the industry. Fast forward 30+ years and every airline has a…

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Cause Marketing Feature

How To Use Cause Marketing In Your Loyalty Program

Today’s shopper is demanding increased social responsibility from companies they do business with. This trend has lead customers to look for companies and brands that are doing their part to help the world by supporting a cause. Supporting a cause…

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Fashion industry loyalty examples

5 Loyalty Program Examples In The Fashion Industry

The fashion industry is an attractive one (pun intended) when you look at the numbers. The market is huge with menswear estimated to be a $423 Billion industry and womens fashion eclipsing that at $621 billion. As a society we…

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Saying thanks feature image

Why You Should Always Be Thanking Customers

With Thanksgiving just around the corner, many of us will sit and reflect on what we are thankful for. Most will be thankful for their family, good health, and of course the great food. But there is one thing that I am…

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Line Graph Showing Loyalty Breakage Rate and Redemption Rate

Loyalty Metrics That Prove Your Loyalty Program Isn’t Performing

When done right, loyalty programs can be an effective way to re-engage lost customers, develop deep customer loyalty, and create brand advocates. When done poorly, loyalty programs can be boring and disengaging, and might actually have the opposite effect of…

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Beauty industry loyalty example s

6 Examples Of Loyalty Programs In The Beauty Industry

There are tons of options available for shoppers looking for beauty and cosmetic products; what makes them choose you? Many beauty ecommerce sites are turning to customer loyalty to retain customers and increase lifetime value. With so many options available…

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