The complete internationl ecommerce markets guide feature image

The Complete Guide to International eCommerce Markets

You realize there is a great big world out there that you are not currently selling to. Your focus has been on your home market for the last while, but now you are ready to make the jump and sell...
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Selling Internationally feature image

Selling Internationally, a $2.5 Trillion eCommerce Opportunity

One of the biggest allures of selling online is the ability to sell to anyone at anytime! You are not restricted to the foot traffic you can generate in your hometown, you have access to the world. This presents a…

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5 ways to kill an ecommerce business feature

5 Surefire Ways to Kill Your eCommerce Business

People always ask me what does it take to make a successful ecommerce site. My response usually starts with “well it depends,” and it truly does. Tactics and strategies for ecommerce success are so dependent on what you’re selling, who…

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Google mobile ranking feature image

Is Your Online Store Ready for Google’s Mobile-Friendly Update?

Are you ready for April 21st, 2015? If you are wondering why that date is important it is the day that Google will release its new mobile search results algorithm. This update has the potential to have a huge impact…

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How to use twitter for ecommerce

How to Use Twitter for eCommerce

Twitter by the Numbers Before we get into how to use Twitter for ecommerce, I will first  go over the hard numbers. These numbers will help you decide whether Twitter makes sense for your ecommerce site and will also showcase…

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Benefits of magento loyalty programs

3 Benefits of a Magento Loyalty Extension

eCommerce is not the same as it used to be. The ecommerce market is more crowded than ever, and it is becoming more crowded everyday! According to Builtwith there are 235,000 ecommerce stores on Magento alone. Add in a few…

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How to integrate your webstore with Amazon

How to Integrate Amazon with Your Webstore

eCommerce businesses often find that expanding from a webstore presence onto Amazon is a great way to grow. It gets your product in front of a bigger market, allowing to take advantage of the world’s biggest eCommerce marketplace. But, expanding…

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Top 10 Shopify Apps according to store owners

Top 10 Shopify Apps as Voted by the Community

What are your must have Shopify apps? Have your say with this community sourced poll. Join others like you in the Shopify community who have already cast their votes. Results will be tallied every two weeks and checked for authenticity,...
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5 Questions to Answer Before You Start an Online Store

Since I have been in the ecommerce industry friends and family love to share their next big ecommerce idea with me. While I love their enthusiasm, it takes more than a great idea to hit it big in the ecommerce…

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How to Use Pinterest for eCommerce

Pinterest by the Numbers Let us start with looking at Pinterest by the numbers. Pinterest currently has about 53 million active monthly users, which is about 17% of the American population. Americans are also the most likely to be on…

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Purchase Frequency

How to Calculate Purchase Frequency, and 3 Tips to Improve It!

In ecommerce, there are two common ways to grow the profitability of your store. You can focus on getting people to buy more during each visit (average order value) or by getting them to shop with you more often (purchase…

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5 Must have marketing tools for online stores

5 Must Have Marketing Tools for Your Online Store, According to Store Owners

I hear many online store owners praise a certain type of marketing tool while discrediting another. I then speak to another who thinks the exact opposite. It seems that everyone has a completely different opinion. It was getting confusing, so…

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