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Monthly Archives: June 2011

  • Introducing Sweet Tooth Instore

    Bill Curtis
    Bill Curtis
    June 27, 2011
    General News

    At Sweet Tooth, our passion is enabling merchants to engage customers and boost sales through powerful customer loyalty programs. For almost two years now, Sweet Tooth has been behind the most effective customer loyalty programs online, and we're growing faster than ever.

    Building on this momentum, we're excited to announce Sweet Tooth Instore which will bring Sweet Tooth merchants the ability to offer points & rewards programs that will unite their physical retail locations with their eCommerce stores. By unifying rewards programs across multiple channels, merchants will capture and retain customers more effectively than ever before!

    What Sweet Tooth Instore has to offer:

    • Unify online and instore points campaigns
    • Convert instore shoppers into online customers
    • Gather contact information from all of your instore shoppers
    • Centralize management of campaigns across all store locations
    • Much, much more!

    We're very excited for Sweet Tooth Instore and the value it will bring to merchants. Sweet Tooth Instore will be launching in phases over the next few months, starting early July.

    Contact us about Sweet Tooth Instore today to find out more!


    Continue Reading: Introducing Sweet Tooth Instore

  • eBay/PayPal Buys Magento; What does it mean for Sweet Tooth, Better Store Search and WDCA?

    Jay El-Kaake
    Jay El-Kaake
    June 13, 2011
    General News

    Last week the remaining 51% of Magento was purchased by eBay (PayPal) which puts PayPal’s total ownership of Magento at 100%. This was done in a strategic attempt by PayPal to launch their x.Commerce platform.

    For us and our major partnership with Magento, it means that we will be able to play a more prominent role in the e-commerce on-line and off-line community. With Sweet Tooth at the top of Magento, the world’s largest e-commerce system with over 100,000 merchants, PayPal’s actions will enable Sweet Tooth to move towards being a world standard for e-commerce on-line and off-line rewards.

    PayPal is planning on stimulating Magento’s growth and development to improve it further and push it towards the world’s standard for e-commerce. PayPal is also planning on creating a completely multi-channel solution with their upcoming in-store payment solutions, which WDCA plans to follow completely.

    We congratulate Magento on their success, and I extend a personal congrats to Roy Rubin and Yoav Kutner on their sale of the company!


    Continue Reading: eBay/PayPal Buys Magento; What does it mean for Sweet Tooth, Better Store Search and WDCA?

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